Forbes Global Properties continues its aggressive international expansion strategy with a significant move into Western Europe, announcing partnerships that will establish operations in both France and Belgium. This strategic expansion represents a major milestone for the luxury real estate network, which has been steadily building its presence across key international markets throughout 2025.
The expansion comes at a time when European luxury real estate markets are showing strong resilience, with France recording a 12% increase in high-end property transactions in the first quarter of 2025. Belgium’s luxury market has similarly demonstrated robust performance, particularly in Brussels and Antwerp, making both countries attractive targets for Forbes Global Properties’ continued growth.
Forbes Global Properties Enters French Market
Forbes Global Properties has officially launched operations in France through a strategic partnership with established local brokerages, marking the brand’s entry into one of Europe’s most prestigious real estate markets. The French expansion focuses primarily on luxury properties valued above €2 million, targeting both domestic buyers and international investors seeking premium real estate opportunities across the country.
The French market entry comes with significant backing, as Forbes Global Properties has committed substantial resources to establish a strong foundation in major cities including Paris, Lyon, and Nice. Initial projections suggest the French operations could handle over 200 luxury property transactions within the first 18 months, leveraging the Forbes brand recognition that commands premium positioning in the luxury real estate sector.
Belgium Partnership Adds 50+ New Affiliates
The Belgium expansion brings more than 50 new affiliate agents into the Forbes Global Properties network, representing one of the largest single-country additions in the company’s recent expansion history. These affiliates span across Belgium’s key markets, including Brussels, Antwerp, Ghent, and the coastal regions that attract significant international investment interest.
Belgian luxury real estate has seen remarkable growth, with properties above €1.5 million experiencing a 23% increase in sales volume during 2025. The new affiliate network positions Forbes Global Properties to capture a significant portion of this growing market, particularly in the Brussels metropolitan area where international corporate relocations drive consistent demand for high-end residential properties.
European Expansion Targets Luxury Real Estate
The European expansion strategy specifically targets the luxury segment, with both France and Belgium operations focusing exclusively on properties that meet Forbes Global Properties’ premium standards. Market analysis indicates that luxury real estate transactions in Western Europe have maintained strong momentum, with average transaction values increasing by 18% compared to the previous year.
Forbes Global Properties’ European strategy emphasizes serving ultra-high-net-worth individuals and international investors, segments that have shown particular strength in cross-border real estate investments. The company’s research indicates that 34% of luxury property buyers in France and Belgium are international clients, presenting significant opportunities for a globally-recognized brand with established international referral networks.
Network Now Spans 85 Countries Worldwide
With the addition of France and Belgium, Forbes Global Properties now operates across 85 countries worldwide, representing one of the most extensive luxury real estate networks globally. This expanded reach provides significant advantages for international referrals, with the company reporting that cross-border transactions account for approximately 40% of total network volume.
The global network expansion has accelerated significantly in 2025, with Forbes Global Properties adding 12 new countries to its portfolio. This rapid growth reflects strong demand for internationally-recognized luxury real estate services, particularly as global mobility increases and international property investment continues to grow among high-net-worth individuals seeking portfolio diversification.
French Riviera Among Key Target Markets
The French Riviera represents a cornerstone of Forbes Global Properties’ French market strategy, with dedicated resources allocated to serve the Cannes, Nice, and Monaco corridor that attracts global luxury property investment. This region consistently ranks among the world’s most expensive real estate markets, with average luxury property prices exceeding €15,000 per square meter in prime locations.
Forbes Global Properties has identified the French Riviera as having particular synergy with its existing global network, as the region attracts buyers from established Forbes markets including North America, the Middle East, and Asia. The company expects the Riviera operations to generate significant referral business, leveraging existing client relationships from markets where Forbes Global Properties already maintains strong positions.
The expansion into France and Belgium represents a strategic milestone that positions Forbes Global Properties for continued growth in the European luxury real estate market. With over 50 new affiliates joining the network and operations now spanning 85 countries, the company is well-positioned to serve the growing demand for international luxury real estate services.
As global wealth continues to drive cross-border property investment, Forbes Global Properties’ expanded European presence provides enhanced capabilities for serving international clients seeking premium real estate opportunities. The focus on luxury markets in both countries, combined with the brand’s established global recognition, creates a strong foundation for capturing market share in these sophisticated and growing real estate markets.
Join The Discussion